What visual technique helps guide viewer attention to a specific part of the frame?

Framing and leading lines are both essential techniques in visual media that effectively direct viewer attention to particular areas within a frame. Framing involves surrounding a subject with elements that create a 'frame within a frame,' such as doorways or windows, which draws the viewer's focus toward the subject being emphasized. This technique not only highlights the subject but also creates a sense of depth and context within the scene.

Leading lines, on the other hand, utilize actual or implied lines in the composition that guide the viewer’s eyes toward the focal point of the image. These lines can be roads, paths, or even architectural elements that naturally lead the observer's gaze.

By employing both techniques together, a visual composition can be remarkably effective in directing attention where the creator intends, enhancing the narrative or emotional impact of the image. Thus, the combination of framing and leading lines makes the option encompassing both techniques particularly effective in guiding viewer attention.