Syndication in television refers to:

Syndication in television primarily involves the process of licensing episodes of a show to other networks or stations for broadcast. This allows shows that may not have strong audience turnout on their original network to gain a wider audience and generate additional revenue through the sale of rights to broadcast those episodes.

Typically, shows that become popular may be sold into syndication, meaning they are made available to multiple television stations across different markets. This can increase their longevity, as popular shows can run for several years after their original airing by being re-broadcast in syndication. This not only maximizes the show's reach but also allows for additional advertising and viewership potential beyond the initial broadcast.

The other options misrepresent the concept. Creating new shows is an entirely different aspect of television production that falls under development rather than syndication. Similarly, the distribution of digital content refers to platforms like streaming services, which are not specifically tied to the traditional concept of syndication in television. Lastly, the exclusive airing of shows on one network relates to exclusive licensing or network contracts rather than the broader idea of syndication, which inherently involves sharing content across multiple platforms.