How does "Participatory Culture" differ from traditional media consumption?

Participatory culture is characterized by active engagement and collaboration among its participants, rather than passive consumption of media. This means that citizens are not just consumers of news and information; they take part in producing and creating content themselves. This shift allows individuals to contribute their voices, share their perspectives, and play an active role in shaping the media landscape.

In contrast to traditional media consumption, where audiences typically receive content from established outlets without much interaction, participatory culture embraces user-generated content and encourages community involvement. This aspect is pivotal in fostering a sense of agency and ownership over media narratives.

The other options do not accurately describe participatory culture. For instance, it does not eliminate the need for media but rather enhances it by diversifying the forms and sources through which media is created. Focus solely on entertainment overlooks the broader significance of participatory culture, which includes news, education, and social activism. Additionally, discouraging social media use contradicts the very essence of participatory culture, which thrives on platforms that allow for interaction and sharing among individuals.